carrot mob makes me think of captain carrot

this looks really cool, actually. i found it on the time magazine twitter. it's sort of like a reverse protest. people sign up and then get area businesses to compete to see who can do the thing that makes their business the most green of it's type in the area, then everyone who signed up goes and buys something at that store on a certain day. it can be anything, even something you were going to buy anyway. the point is that they're guaranteed a spike in business for being more environmentally friendly. it's sort of a cool idea, especially when you know that a lot of retail stores are always trying to find some gimmick or other that'll make people aware they exist, which is half the battle until you become really well established, and then to get and keep customers coming into the store.

you can find out more about it and view a really amazing flash animation by clicking on carrotmob.org.